Research has shown that one of the major contributors to missed putts is misalignment. Unlike most sports where the eyes are positioned behind the target, the putting stroke positions the eyes to the side of the target. When you look at the principals of optometry it is clear that unless the eyes can be positioned directly above the ball's center and on the intended target line, then visual misperceptions will occur. The common solution for this problem in many golfers is to compensate in their swing path. This is why so many golfers today have inconsistent stroke paths which impart side spin onto the ball to help compensate for misalignment. With the Cleveland Golf Visual Performance Putters, Cleveland has produced a series of putters that can aid the player at address and help them get into the correct position every time they address the ball on the course. Using the Dual Axis Alignment system the golfer can see when their hands creep out of position changing the putters lie angle but also detect when their eyes are not over the ball. These are the two major contributors to pulled and pushed putts. The VP Putters address both of these issues which in turn increases impact consistency, producing true roll and better distance control.